Jury Chairman

As Chief Growth Officer for Stagwell in APAC, Connie leads the growth strategy focusing on transformation, integration, and building meaningful partnerships. Including previous leadership roles at OMD China and WPP, Connie is known for her strategic vision, people-first leadership, and passion for mentoring. A firm believer in the power of creativity and effectiveness, she has served as jury for APAC Effie, Spikes Asia, and WARC.

Abby Wong is a well-recognized strategy leader, frequently creating and judging awards winning work in the region. Recently named Campaign Asia’s Women to Watch of Greater China, she is credited as a trusted partner and advisor with client in driving growth with long-term brand purpose, powered by creativity.

Alex is an expert in brand value management consulting, a chartered accountant and valuation specialist, with experience supporting brands in Europe, North America, Asia and Australasia.

Andreas helps companies get future-ready by connecting creativity with business, and brands with technology. With 30 years’ experience at DDB, Saatchi, VMLY&R, PublicisSapient and Isobar across Berlin, London, Amsterdam, Hong Kong and Tokyo, he now works independently as a brand and marketing consultant, based in Bangkok.

Anthony brings a unique blend of strategic expertise to the table, combining skills in communications, customer experience, digital transformation, and data analysis. His career journey through Hong Kong and London includes impactful roles across creative agencies, media firms, and technology consultancies, consistently delivering value for multinational clients around the world.

Carol is an award-winning communications professional recognised by Cannes Lions International Festival of Creativity, Campaign Asia-Pacific, and PR Awards Asia-Pacific. She drives insight-driven marketing campaigns delivering business results for global brands across property, retail, travel, tech, and sustainability sectors. Currently, Carol chairs the PRHK board since 2023.

Chris is keenly focused on what the future of marketing looks like. He writes, speaks and works with fortune 100 clients to help unlock growth opportunities with new markets, channels and technologies. In his 20 years of experience as a marketer and strategic planner, Chris has been centered around connecting the global, China and APAC ecosystems.

Christine Chow is the Director, Marketing, Branding and Partnerships at West Kowloon Cultural District Authority. She is the mastermind behind the marketing and branding for this international arts and cultural hub and its venues. Her experience spans beyond arts and culture and into the hospitality, property development and tourism sectors. With a proven track record in leading rebranding and loyalty programs as well as driving digital transformation, she has built a successful career with New World China, Shangri-La and Hyatt.

Having acted as CCO & ECD in China for more than a decade, Danny is now spending his efforts to share his passion in creativity with the new generation.

Deric Wong is CEO of DJM Consulting, advising SMEs on corporate transformation, strategic growth, and media impact. He is also Global Chief Business Officer at EternityX, leading cross-border marketing for brands and agencies targeting Chinese audiences. He was formerly Group CEO of dentsu China and CEO of Omnicom Media Group Hong Kong.

Eric has rich experience in marketing and brand management. Prior joining Lee Kum Kee Sauce Group in 2023, he has been the Chief Marketing Officer of Livi bank and General Manager of Hair Care brands for P&G Greater China.

Florian has 20 years’ experience transforming and pivoting iconic brands and driving commercial success in sports, entertainment, technology, consumer products and agencies. He has held senior executive roles at The Hong Kong Jockey Club, Universal Music Group, GroupM and Ogilvy. He has lived in Asia for 16 years.

Creative maverick. Strategic disruptor. Change maker. James Keng Lim is a decorated leader and cross-industry creative communications polymath. He consistently delivers award-winning creative effectiveness by masterfully leveraging AI, trend-based innovation, data and human truths to help brands scale, connect with their audiences, and earn powerful, lasting reputation.

Julie has 30 years of experience in local and regional marketing, business strategy and public affairs in multi-national corporations including Citibank, DBS, Prudential, Shell and Dairy Farm. Julie sees marketing as no rocket science as good ideas are everywhere and anywhere as long as marketers are inquisitive enough.

Justin currently serves as the Regional Head of Marketing for JLL, overseeing Hong Kong, Macao, Taiwan and Korea. Prior to pivoting to the brand side with a2 Milk in Shanghai, Justin worked agency-side for 15 years, most recently with DDB where he led global accounts.

Karen Woo is the General Manager – Branding and Communications, MTR Corporation, steering the development of integrated branding campaigns and formulating strategies for a unified global brand presence where MTR operates. Prior to her current position, Karen has held key marketing positions in corporations including Danone Group, Colgate-Palmolive and Maxims Catering. Her diverse commercial experience in fast moving consumer product, catering, financial and beauty industry includes product development, brand strategy and regional business strategy formulation with multicultural setting. Karen holds a Bachelor’s Degree in Business Administration from the Chinese University of Hong Kong.

Marco is the Deputy Head of Wealth and Retail Banking Marketing in Standard Chartered Hong Kong, where he spearheads the development of marketing strategy and oversees the execution of marketing initiatives in Hong Kong. He was honored with the Distinguished Marketing Leadership Award at the HKMA / ViuTV Now TV Awards for Marketing Excellence in 2024.With 21 years of diverse experience in banking, Marco possesses extensive expertise in marketing strategy, business management, segment propositions and portfolio management. Marco holds a Master of Science in Investment Management from Hong Kong University of Science & Technology and Bachelor of Business Administration in Marketing from The Chinese University of Hong Kong.

Phyllis Yip is Head of Strategy at Edelman Hong Kong with over 15 years’ experience with deep expertise across brand strategy, PR, advertising, and social media. Previously, she was at Walmart China and various creative and branding agencies.

S T Tso has spent over 30 years in the advertising and media industry. Before joining the School of Communication at HKBU as lecturer, he has held senior positions with Television Broadcasts Limited (TVB) in Hong Kong, phd in Shanghai, OMD in Taiwan and DDB in Singapore.

With nearly three decades of experience, Thierry is a globally acclaimed creative director from top agencies M&C Saatchi, McCann and Publicis. He has enhanced brand value for leading corporations, notably Cathay, HSBC and AXA. He recently drove product and service innovation at EY, championing customer-centric effectiveness and transformative solutions.

Tomaz served McCann network agencies for 36 years in Hong Kong, Singapore, New York, and Greater China. In 2017, he founded MATCH Communications and continued to create reputable campaigns that have become a legend in the industry. Tomaz was a jury member of the Cannes Festival of Creativity for four times. He is the co-founder of the LongXi Creative Awards.

Vivian Chan, Head of Marketing Communications at Cathay Pacific Airways, brings over 25 years of marketing experience in aviation, retail, and telecommunications. A strategic leader, she excels in innovative marketing campaigns, team building, and driving business growth, earning multiple marketing awards with her teams.

Wilson has close to 10 years of experience at Google working with companies across Greater China, supporting them on their digital marketing growth journey across brand building, driving sales, and international market expansion. Wilson has held a number of roles across Google, and is currently Head of Mid-Market.