The 2021 Effie Awards Hong Kong Moment of Glory celebration will be held on Thursday, October 28th from 6pm onwards at Gustaci and Qube at PMQ, Central, Hong Kong. Kam Fan DEADLINES EXTENDED to Oct 18 and Oct 22 (late charge applies). Hong Kong Roots subdivided into Culture, Music, Language, Typography and People Roots, deadline extended to Oct 31. HK4As Students' Award 2021 is calling for entries now! Submission deadline: Novemeber 5, 2021

Our Belief

The advertising industry is constantly evolving and adapting. Driven by new technologies and methods of consumer engagement, it's an ever-changing world. We need to keep moving with it. Creativity is evolutionary, we embrace and celebrate all channels of communication as we strive to help our industry to move forward.

Our Passion

Passion is the driving force of creativity. Without it, we are merely functioning. Our passion is to inspire our industry. To offer a stage upon which dreams can be realised, aspirations met, and barriers broken down. To open up new doors and opportunities to those who yearn to set their creative hearts free to explore.